Framlinghamian 2023-2024 Single page - web 144dpi - Flipbook - Page 37
ENTREPRENEURIALISM
Entrepreneurialism
RECOGNISING THE EVER-INCREASING DEMAND FOR SKILLS IN THE MODERN
WORKFORCE, THE COLLEGE CONTINUES TO FIND WAYS TO NURTURE
ENTREPRENEURIAL THINKING AND SKILLS IN OUR PUPILS.
Through a series of innovative initiatives
An opportunity to develop pupils’
and programmes we are empowering
entrepreneurial thinking is also integrated
our pupils with the mindset, knowledge
into the curriculum. In the Summer Term
and experience needed to thrive as future
our Year 9 pupils went o昀昀 timetable for
leaders, and preparing them to tackle
our annual Enterprise Project Day. Putting
real-world challenges and contribute
their business heads on, pupils were split
meaningfully to society.
into groups as they teamed up to create a
brand-new product for the British market.
Kickstarting our 2023/24 academic year,
In an ‘Apprentice’ inspired format, the
the return of our popular ‘Magazine in a
Year 9 Enterprise Project Day o昀昀ers pupils
Day’ project saw Year 10 pupils become
a chance to take part in a hands-on
editors, journalists, photographers and
workshop focusing on strategic thinking
graphic designers. Whether fashion,
and product innovation.
sport or travel, our pupils were given
complete creative freedom over the
In groups of three and four, the task was
type of magazine they produced, whilst
to come up with a brand-new innovative
managing the challenges of their target
product and create everything they would
market to ensure the content met the
need in the real world to pitch to potential
needs of their audience. Not only did
buyers. From producing a strong business
the pupils have to consider their content,
strategy to eye-catching product design
but also how they would advertise their
and conducting market research, pupils
publications for optimal circulation and
also had to 昀椀lm an advert before pitching
readership. Prizes up for grabs on the day
their product to the business department
included Best Concept, Best Design, Best
and fellow pupils at the end of the day.
Advert and Best Overall Magazine.
New products from pupils included a sleep
apnoea scent pillow, a sleek sports drinks
bottle, and a healthy cooking app.
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